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~isPartOf:"International journal of arts management"
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International journal of arts management
Journal of the Academy of Marketing Science
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Industrial marketing management : the international journal for industrial and high-tech firms
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What's a movie worth? : determinating the monetary value of motion pictures' TV rights
Hennig-Thurau, Thorsten
;
Fuchs, Stefan
;
Houston, Mark B.
- In:
International journal of arts management
15
(
2012/13
)
3
,
pp. 4-20
Persistent link: https://www.econbiz.de/10009763882
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