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~isPartOf:"International journal of business information systems : IJBIS"
~person:"Kumar, Anil"
~subject:"Electronic Commerce"
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Electronic Commerce
Beziehungsmarketing
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Confidence
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Consumer behaviour
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Corporate reputation
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E-commerce
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EFA
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Factor analysis
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Faktorenanalyse
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Internet marketing
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Konsumentenverhalten
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Online retailing
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Online-Handel
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Social Web
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Vertrauen
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e-commerce
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exploratory factor analysis
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generation Y
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multiple regression analysis
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online reputation
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online trust
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Factors identification of online reputation and relationship with trust : a study of generation Y
Gupta, Rashik
;
Ponnuru, Karteek Ramalinga
;
Kumar, Anil
; …
- In:
International journal of business information systems : …
26
(
2017
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10011856427
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