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~isPartOf:"International journal of electronic commerce : IJEC"
~person:"Blázquez, Marta"
~person:"Park, Do-Hyung"
~subject:"Consumer behaviour"
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International journal of electronic commerce : IJEC
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ECONIS (ZBW)
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The effect of on-line consumer reviews on consumer purchasing intention : the moderating role of involvement
Park, Do-Hyung
;
Lee, Jumin
;
Han, Ingoo
- In:
International journal of electronic commerce : IJEC
11
(
2007
)
4
,
pp. 125-148
Persistent link: https://www.econbiz.de/10003505779
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2
Fashion shopping in multichannel retail : the role of technology in enhancing the customer experience
Blázquez, Marta
- In:
International journal of electronic commerce : IJEC
18
(
2013/14
)
4
,
pp. 97-116
Persistent link: https://www.econbiz.de/10010391419
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