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~isPartOf:"International journal of electronic commerce : IJEC"
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International journal of electronic commerce : IJEC
Journal of marketing research : JMR
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Journal of marketing
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Research report / Graduate School Research Institute Systems, Organisations and Management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Memorandum from (the) Institute of Economic Research, Faculty of Economics, University of Groningen
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Fundamentals of marketing research ; Vol. 6
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The effects of bid pulsing on keyword performance in search engines
Shi, Savannah Wei
;
Dong, Xiaojing
- In:
International journal of electronic commerce : IJEC
19
(
2014/2015
)
2
,
pp. 3-38
Persistent link: https://www.econbiz.de/10011433894
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From minnows to whales : an empirical study of purchase behavior in freemium social games
Shi, Savannah Wei
;
Xia, Mu
;
Huang, Yun
- In:
International journal of electronic commerce : IJEC
20
(
2015/2016
)
2
,
pp. 177-207
Persistent link: https://www.econbiz.de/10011434027
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