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~isPartOf:"International journal of electronic customer relationship management : IJECRM"
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Dynamics of marketing automation adoption for organisational marketing process transformation : the
case
of Microsoft
Hong, Sung Hak
;
Park, Min Jae
- In:
International journal of electronic customer …
12
(
2020
)
3
,
pp. 205-224
Persistent link: https://www.econbiz.de/10012509225
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