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~isPartOf:"International journal of industrial organization"
~person:"Kaiser, Ulrich"
~subject:"Estimation"
~subject:"United Kingdom"
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International journal of industrial organization
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Do media consumers really dislike advertising? : an empirical assessment of the role of advertising in print media markets
Kaiser, Ulrich
;
Song, Minjae
- In:
International journal of industrial organization
27
(
2009
)
2
,
pp. 292-301
Persistent link: https://www.econbiz.de/10003836391
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