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A cross-national comparison of extreme response style measures
Peterson, Robert A.; Rhi-Perez, Pablo; Albaum, Gerald - In: International journal of market research : JMRS ; the … 56 (2014) 1, pp. 89-110
Persistent link: https://www.econbiz.de/10010242927
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On the myth of reported precision in public opinion polls
Peterson, Robert A. - In: International journal of market research : JMRS ; the … 60 (2018) 2, pp. 147-155
Persistent link: https://www.econbiz.de/10011887258
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Visiting item non-responses in internet survey data collection
Albaum, Gerald S.; Wiley, James B.; Roster, Catherine; … - In: International journal of market research : JMRS ; the … 53 (2011) 5, pp. 687-703
Persistent link: https://www.econbiz.de/10009373434
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A comparison of response characteristics from web and telephone surveys
Roster, Catherine A.; Rogers, Robert D.; Albaum, Gerald; … - In: International journal of market research : JMRS ; the … 46 (2004) 3, pp. 359-374
Persistent link: https://www.econbiz.de/10006693207
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Is a central tendency error inherent in the use of semantic differential scales in different cultures?
Yu, Julie H.; Albaum, Gerald; Swenson, Michael - In: International journal of market research : JMRS ; the … 45 (2003) 2, pp. 213-228
Persistent link: https://www.econbiz.de/10006694657
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Simple rating scale formats: Exploring extreme response
Albaum, Gerald; Roster, Catherine; Yu, Julie H.; … - In: International journal of market research : JMRS ; the … 49 (2007) 5, pp. 633-650
Persistent link: https://www.econbiz.de/10007871340
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Can cross-national-cultural studies presume etic equivalency in respondents' use of extreme categories of Likert rating scales?
Roster, Catherine; Albaum, Gerald; Rogers, Robert - In: International journal of market research : JMRS ; the … 48 (2006) 6, pp. 741-760
Persistent link: https://www.econbiz.de/10007388547