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The transversal of nostalgia from psychology to marketing : what does it portend for future research?
Rana, Sudhir
;
Raut, Sachin Kumar
;
Prashar, Sanjeev
; …
- In:
International journal of organizational analysis
30
(
2022
)
4
,
pp. 899-932
Persistent link: https://www.econbiz.de/10013364391
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