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"Are multichannel customers really more valuable? : an analysis of banking services"
Cambra-Fierro, Jesús; Kamakura, Wagner A.; … - In: International journal of research in marketing : IJRM ; … 33 (2016) 1, pp. 208-212
Persistent link: https://www.econbiz.de/10011490894
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When temptation hits you : the influence of weak versus strong food temptations
Geyskens, Kelly; Dewitte, Siegfried; Pandelaere, Mario; … - 2005
Persistent link: https://www.econbiz.de/10002812450
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Sweet instigator : choosing increases susceptibility to affective product features
Bruyneel, Sabrina; Dewitte, Siegfried; Vohs, Kathleen D.; … - 2005
Persistent link: https://www.econbiz.de/10002813184
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Wanting a bit(e) of everything : the role of hunger in variety seeking
Goukens, Caroline; Dewitte, Siegfried; Pandelaere, Mario; … - 2005
Persistent link: https://www.econbiz.de/10002724654
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The backdoor to overconsumption : the effect of associating "light" food with health ; health references and overconsumption
Geyskens, Kelly; Pandelaere, Mario; Dewitte, Siegfried; … - 2005
Persistent link: https://www.econbiz.de/10002688660
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Socioeconomic status and consumption in an emerging economy
Kamakura, Wagner A.; Mazzon, Jose A. - In: International journal of research in marketing : IJRM ; … 30 (2013) 1, pp. 4-18
Persistent link: https://www.econbiz.de/10009732720
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Positive cueing : promoting sustainable consumer behavior by cueing common environmental behaviors as environmental
Cornelissen, Gert; Pandelaere, Mario; Warlop, Luk; … - In: International journal of research in marketing : IJRM ; … 25 (2008) 1, pp. 46-55
Persistent link: https://www.econbiz.de/10003662477
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Whatever people say I am, that's what I am : social labeling as a social marketing tool
Cornelissen, Gert; Dewitte, Siegfried; Warlop, Luk; … - In: International journal of research in marketing : IJRM ; … 24 (2007) 4, pp. 278-288
Persistent link: https://www.econbiz.de/10003593750
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Why consumers buy lottery tickets when the sun goes down on them : the depleting nature of weather-induced bad moods
Bruyneel, Sabrina; Dewitte, Siegfried; Franses, Philip Hans - 2005
Persistent link: https://www.econbiz.de/10003147491
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Cognitive load has negative after effects on consumer decision making
Dewitte, Siegfried; Pandelaere, Mario; Briers, Barbara; … - 2005
Persistent link: https://www.econbiz.de/10002914040