Narrow search
Showing 1 - 2 of 2
Cover Image
Customer orientation in innovation projects and new product development success : the moderating effect of product innovativeness
Salomo, Sören; Steinhoff, Fee; Trommsdorff, Volker - In: International journal of technology management : IJTM 26 (2003) 5/6, pp. 442-463
Persistent link: https://www.econbiz.de/10001932846
Cover Image
Customer orientation in innovation projects and new product development success -- The moderating effect of product innovativeness
Salomo, Sören; Steinhoff, Fee; Trommsdorff, Volker - In: International journal of technology management : IJTM 26 (2003) 5-6, pp. 442-463
Persistent link: https://www.econbiz.de/10006967678