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~isPartOf:"International journal of technology management : IJTM"
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A theoretical basis for a sponsored location program as a form of joint marketing : a mixed bundling model approach
Ito, Yoshihiro
;
Noda, Hideo
- In:
International journal of technology management : IJTM
91
(
2023
)
1/2
,
pp. 133-144
Persistent link: https://www.econbiz.de/10013504363
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