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A sweet face man : using Chernoff faces to portray social media wine brand images
Farshid, Mana; Chan, Anthony; Nel, Deon - In: International journal of wine business research : IJWBR 24 (2012) 3, pp. 183-195
Persistent link: https://www.econbiz.de/10009621099
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A content analysis of influential wine blogs
Beninger, Stefanie; Parent, Michael; Pitt, Leyland F.; … - In: International journal of wine business research : IJWBR 26 (2014) 3, pp. 168-187
Persistent link: https://www.econbiz.de/10010421646
Cover Image
A sweet face man: using Chernoff faces to portray social media wine brand images
Farshid, Mana; Chan, Anthony; Nel, Deon - In: International journal of wine business research : IJWBR 24 (2012) 3, pp. 183-196
Persistent link: https://www.econbiz.de/10010010780