image. This work a model formulates and develops for the determination of the internal image of the university institution …

among the variables quality, satisfaction, image, trust and loyalty (in the perspective of the recommendation and return) in … a structural model. The results show that the image or reputation of the service of urgencies doesn't contribute in a …

sustainable competitive advantages through the administration of an intangible resource as it is the institutional image. This … work a model formulates and develops for the determination of the internal image of the university institution, under the …