Considering the fact that international consumers are being increasingly ecologically conscious, the present study aims to capture tourists’ intentions to support environmental initiatives in a Romanian mountain destination, namely Poiana Brasov. Using a quantitative research method, a total...

The City of Cluj was and still is considered to be the ‘capital of Transylvania’ due to the fact that it is an important cultural and business center. Though, Cluj’s historical buildings and sites could not compete with those of Sibiu and Brasov they are interesting; its cultural life is...

Considering the essential role that country brands as tourism destinations play in generating incoming tourism, this paper reveals useful information for entities concerned with promoting a tourism-based country brand for Romania. The paper represents an exploratory research, data being...

In the century that brings to the fore the high-tech, mankind is changing. The hotel has ceased to be a simple building, it is a reflection of the time and space in which is situated, the image of the local culture and civilization and respect for the nature. Hospitality can be defined as an...

Corporate social responsibility (CSR) refers to a company’s voluntary activities “that appear to further some social good, beyond the interests of the firm and that which is required by law” (McWilliams & Siegel, 2001, p. 117). This paper focuses on the question “Are Romanian travel...

In the competitive hotel industry the content of hotel websites has an important role in achieving and maintaining business success and profitability. The purpose of this study is to analyze the websites of a selected group of hotels (three, four and five star) by applying content analysis by...

The city of Cluj-Napoca is one of the biggest from Romania, an important academic, cultural and business centre, combine with a various tourist offer - cultural and historical monuments, a diversified portfolio of accommodation establishments, restaurants, clubs, tourist agencies and an...

The present paper analyzes the situation of the Romanian tourism at regional level, starting with 1991. This is because the sustainable regional development must correlate and integrate the tourism in Romania, among other components of the local economy, taking also into account the lower impact...

The purpose of this paper is to evaluate the economic impact of tourism in the case of Romania. To fulfill its goal, the author will focus on three macroeconomic indices (GDP, employment and exports) and using statistical data will analyze the relationship between tourism and these three...