In recent years we have all taken part in the construction of a mobile version for everything that was so far conceived only as digital; we could observe how in less than two decades, business has moved from its traditional form into an electronic, digital format, to assist now at the developing...

The development of mobile technologies triggered also the development of the software industry for mobile devices. Any mobile phone, depending on its features, has preinstalled basic applications, which make it functional. Along these, the user can install more applications according to his...

The recent advances in Information and Communication Technologies have led to important changes in the production and distribution of tourism services. Using the Internet the accommodation establishments from rural areas can promote their services more easily to a wider audience but, on the...

Considering the essential role that country brands as tourism destinations play in generating incoming tourism, this paper reveals useful information for entities concerned with promoting a tourism-based country brand for Romania. The paper represents an exploratory research, data being...

The city of Cluj-Napoca is one of the biggest from Romania, an important academic, cultural and business centre, combine with a various tourist offer - cultural and historical monuments, a diversified portfolio of accommodation establishments, restaurants, clubs, tourist agencies and an...

After the communist period Romania made few steps to present itself as a tourist destination at international level after a long time. Romania has an important tourist potential due to its geographical position and its complex natural environment. This richness of potential tourist products...

Seen from the perspective of tourism potential, Cluj-Napoca, one of the main cities in Romania, taking into account several factors such as economics, education, recreational opportunities, green space, trade, healthcare and climate, has a comparative advantage because of the varied landscape...

The objective of the current paper was to analyze the relationship between service quality reflected by its five traditional dimensions (tangibles, reliability, responsiveness, assurance, and empathy), on one hand, and brand loyalty related aspects such as overall satisfaction, repurchase...

Tourism destination organizations and individual businesses often find themselves making decisions concerning the development and distribution of their products, without having a full understanding of how the channel operators perceive and react to these strategic actions. If the proper...

The hotel services are a part from the tourism services, or can be defined as an independent offer. In the second place, the most important thing is the need of accommodation (probably also food and other additional services – conference room, recreational facilities, etc.) from those that are...