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~isPartOf:"Jahrbuch der Absatz- und Verbrauchsforschung"
~isPartOf:"Marketing letters : a journal of research in marketing"
~language:"und"
~person:"Berth, Rolf"
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Berth, Rolf
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Jahrbuch der Absatz- und Verbrauchsforschung
Marketing letters : a journal of research in marketing
Der Marktforscher : Marktforschung, Absatzforschung, Werbeforschung, Verbrauchsforschung
1
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ECONIS (ZBW)
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Kreativitätsorientierte Marktanalyse
Berth, Rolf
- In:
Jahrbuch der Absatz- und Verbrauchsforschung
26
(
1980
)
4
,
pp. 353-368
Persistent link: https://www.econbiz.de/10001900576
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