marketing research. …

In addition to the conventional auction method of cattle marketing, some alternative marketing arrangements include … Louisiana producers use conventional auctions, while 39% use other types of marketing arrangements. The most heavily used … alternative marketing arrangement is private treaty, at 26%. Those producers using alternative marketing arrangements tend to be …

This study investigates the underlying reasons for a producer's choice of marketing channels for stocker cattle in the … recently used in the marketing of stocker cattle. Findings show that while the number of marketing options may have increased … in recent years, only relatively large producers can actually take advantage of these options. The marketing options for …