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~isPartOf:"Journal of Agricultural and Applied Economics"
~person:"Grebitus, Carola"
~subject:"Food Consumption/Nutrition/Food Safety"
~subject:"Marketingmanagement"
~subject:"Marktforschung"
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consumer shopping behavior
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hypothetical surveys
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Journal of Agricultural and Applied Economics
105th Seminar, March 8-10, 2007, Bologna, Italy
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2008 International Congress, August 26-29, 2008, Ghent, Belgium
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2009 Conference, August 16-22, 2009, Beijing, China
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2010 Internatonal European Forum, February 8-12, 2010, Innsbruck-Igls, Austria
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A comparison of hypothetical survey rankings with consumer shopping behavior and product knowledge
Grebitus, Carola
;
Colson, Gregory
;
Menapace, Luisa
- In:
Journal of Agricultural and Applied Economics
44
(
2012
)
01
Hypothetical surveys are commonly used to elicit consumer behavior to guide product development,
marketing
, and …
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