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The North Carolina Agriculture Survey was designed to estimate the willingness to pay for agricultural research and extension programs. We find that North Carolina households are willing to pay between $218 and $401 million for food production programs and between $251 and $698 million for water...
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This study estimates the value of policies that would mandate labeling of beef from cattle produced with growth hormones or fed genetically modified corn. At no cost, 85 percent of resondents desired mandatory labeling of beef produced with growth hormones and 64 percent of respondents preferred...
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The contingent valuation method was used to elicit Japanese consumers’ willingness-to-pay for genetically modified organism (GMO) segregation programs. The results revealed that most consumers pay nonnegligible premiums for products produced under strict GMO-segregation programs. However,...
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disadvantages over other marketing research techniques. Experimental auctions create an active market environment with feedback … not properly controlled, have the potential to create serious flaws in marketing recommendations. …
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Includes: Back Cover, JAAE Manuscript Submission Guidelines, Executive Officers, Membership and Subscription Information
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