Moon, Wanki; Balasubramanian, Siva K.; Rimal, Arbindra - In: Journal of Agricultural and Resource Economics 30 (2005) 02
A two-stage decision model is developed to assess the effect of perceived soy health benefits on consumers' decisions with respect to soy food. The first stage captures whether or not to consume soy food, while the second stage reflects how often to consume. A conceptual/analytical framework is...