Ward, Clement E.; Lusk, Jayson L.; Dutton, Jennifer M. - In: Journal of Agricultural and Resource Economics 33 (2008) 3
To identify the value consumers place on observable characteristics of fresh beef products, primary data were collected on over 1,350 packages of beef from 66 randomly selected grocery stores located in three metropolitan areas--Oklahoma City and Tulsa, Oklahoma, and Denver, Colorado. Estimated...