Local opinion heterogeneity (LOH) critically influences an individual’s choice of collective behaviors, such as voting and protesting. However, several empirical studies have presented different conclusions on how LOH affects such preference. In the current research, the effect of LOH is...

In recent years, information and communication technologies (ICTs) have significantly affected the outcomes of large-scale collective actions. In addition, there is a well-known theoretical proposition that ICTs can fuel collective action by increasing individuals’ social connectivity...