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Foreign consumers' perspective of the products and marketing practices of the United States versus selected European countries
Darling, John R.; Arnold, Danny R. - In: Journal of Business Research 17 (1988) 3, pp. 237-248
Persistent link: https://www.econbiz.de/10005466224
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The post-use problem--A response from management
Webb, Don R.; Darling, John R. - In: Journal of Business Research 1 (1973) 1, pp. 49-56
Persistent link: https://www.econbiz.de/10005477767