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Ahearne, Michael
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Gruen, Thomas
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Huber, Vandra L.
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Journal of Business Research
Journal of marketing
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Journal of the Academy of Marketing Science
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Industrial marketing management : the international journal for industrial and high-tech firms
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Organizational Behavior and Human Decision Processes
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Journal of personal selling & sales management
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Fundamentals of marketing research ; Vol. 3
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Harvard-Business-Manager : das Wissen der Besten
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Strategic entrepreneurship journal : SEJ
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Handbook of business-to-business marketing
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An investigation of biasing factors in the attributions of subordinates and their supervisors
Huber, Vandra L.
;
Podsakoff, Philip M.
;
Todor, William D.
- In:
Journal of Business Research
14
(
1986
)
1
,
pp. 83-98
Persistent link: https://www.econbiz.de/10005465770
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When the Product is Complex, Does the Advertisement's Conclusion Matter?
Ahearne, Michael
;
Gruen, Thomas
;
Saxton, M. Kim
- In:
Journal of Business Research
48
(
2000
)
1
,
pp. 55-62
Persistent link: https://www.econbiz.de/10005473604
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