Understanding consumers' allocation of environmental responsibility to external forces (i.e., those perceived to be beyond their direct control) is important yet under-researched. This paper examines how these external attributions affect consumers' pro-environmental behaviors (PEBs). A model of...

Understanding the differential impact of globalization on culture – the most profound shaper of consumption – is fundamentally important. This research examines the linkages of cultural globalization (acculturation to global consumer culture, AGCC), (Lebanese) ethnic identity (LEID),...

Consumers' positive dispositions relating to foreign countries, cultures, and products are an important yet under-researched topic, compared against the volume of research on consumers' negative dispositions towards the same. Cosmopolitanism, conceptualized as a general dispositional orientation...

Language intricately interweaves with culture. Acquiring another language provides the tools for interpreting that culture's values and rules guiding social engagement. Hundreds of millions of consumers are currently learning and using English as a second (or third, etc.) tongue. To what extent...

Cosmopolitanism (COS) is an important consumer characteristic for international market segmentation. To date, no empirical studies investigate how COS relates to consumer values. This research, involving samples of Canadians and Turks, focuses on the associations of individual- and...

Using experiments, this research examines the effects of individualism–collectivism (I–C) on creative performance in solitary and group brainstorming contexts. Affirming the individualistic and collectivistic character of the Canadian and Taiwanese samples, the quantity of ideas generated...

Culture is the most complex and powerful influence on consumer behavior. Within culturally heterogeneous societies, marketing managers must consider the psychological and behavioral effects that emanate from ethnic identity. Of the many values that immigrants bring to their adopted home, some...

This second special issue of the Journal of Business Research on Internet consumer behavior features twelve articles selected from the papers submitted following a call for submissions issued in January 2008. They cover topics related to advances in internet consumer behavior and marketing...

This first special issue of the Journal of Business Research on Internet consumer behavior features thirteen articles selected from the papers submitted following a call for submissions issued in January 2008. They cover topics related to new developments in modeling Internet consumer behavior,...