Matzler, Kurt; Bailom, Franz; Anschober, Markus; … - In: Journal of Business Strategy 31 (2010) 5, pp. 4-13
Purpose – In a world afflicted with hyper‐competition, dynamic and increasingly rapid market changes, and global economic crises, there still exist, however rare, exceptional companies that have found a way to weather the storm and position themselves for a bright future. This study...