Purpose: Although China is among the most populated and fastest growing markets in the world, the reason why China’s franchising scale and scope is so limited remains an enigma. The purpose of this paper is to shed light on franchising in China and offer strategies for practitioners to more...

Purpose: The purpose of this paper is to provide an overview of the franchising sector in Brazil and highlight the opportunities and offer strategies for practitioners. It also points out some challenges and gives suggestions to overcome them and thrive in the Brazilian market through the...

Purpose – The aim of this research is to examine the Chinese outward direct investment (ODI) from the perspectives of the Chinese state-owned enterprises (SOEs), focusing on their perceptions and important factors in the decision-making process. More specifically, it aims to understand where...