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Purpose: The purpose of this paper is to explore the pressures to publish facing European public relations (PR) and communication management scholars across career stages. Design/methodology/approach: The Delphi method was used with PR and communication management scholars at associate...
Persistent link: https://www.econbiz.de/10012639955
The Internet has brought about change in the way that public relations is practised. Not only has it provided another channel of communication, but the communication dynamic itself has changed because of the Internet’s unique combination of characteristics. Much public relations practice is...
Persistent link: https://www.econbiz.de/10014850661
This paper describes a research project that involved an in‐depth investigation into freelancing in the public relations industry with data collected from both freelancers and their employers. The analysis of these data highlighted the complexity of issues for those working in and employing...
Persistent link: https://www.econbiz.de/10014850705
Persistent link: https://www.econbiz.de/10014850886