Showing 1 - 2 of 2
This research finds that merely touching an object results in an increase in perceived ownership of that object. For nonowners, or buyers, perceived ownership can be increased with either mere touch or with imagery encouraging touch. Perceived ownership can also be increased through touch for...
Persistent link: https://www.econbiz.de/10009321405
This research details the development of the "Need for Touch" (NFT) scale designed to measure individual differences in preference for haptic (touch) information. The 12-item NFT scale consists of autotelic and instrumental dimensions. Results are reported that support the scale's hypothesized...
Persistent link: https://www.econbiz.de/10005783191