Johnson, Susan; Ashta, Arvind; Assadi, Djamchid - In: Journal of Electronic Commerce in Organizations (JECO) 8 (2010) 3, pp. 26-37
Over the past five years, “peer-to-peer†lending websites have become a new approach to mobilizing funds for on-lending to impoverished people in developing countries (microfinance) and domestic markets. In this paper, the authors review these developments and use the analytical lens...