Yin, Yuanyuan; Pei, Eujin; Ranchhod, Ashok - In: Journal of Enterprise Information Management 26 (2013) 4, pp. 444-471
Purpose – The purpose of this research is to investigate the difficulties and challenges faced by the older supermarket consumers in order to form insights into potential ways of applying IT support and design solutions within the supermarket service for older consumers. The rationale for this...