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This study investigated various marketing strategies involving market windows at wholesale fruit and vegetable terminal markets. Data used in the analysis included weekly prices for okra, sweet corn, strawberries, and green cabbage at terminal markets located in Dallas, St. Louis, Atlanta,...
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Author states that problems of quality preservation in central fresh meat processing can be solved with existing technology and also lists ground rules for a successful operation.
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Develops a model for classifying products on impulse purchases and contribution to profits. Also shows how to implement the model in store merchandising strategies.
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The authors are attempting to evaluate additional viable alternatives for shipping fresh citrus.
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