Lai, Kim Piew; Chong, Siong Choy - In: Journal of Health Organization and Management 34 (2020) 2, pp. 101-122
Purpose: Based on the stimuli-organism-response (SOR) model and relationship marketing theory, the paper aims to examine whether servicescape influences trust, service credibility and affective commitment amongst older adults, and their effects on the intention to recover in a rehabilitation...