Lardo, Alessandra; Trequattrini, Raffaele; Lombardi, Rosa; … - In: Journal of Innovation and Entrepreneurship 5 (2016) 1, pp. 1-15
In recent years, models for co-creating value in a business-to-business context have often been examined with the aim of studying the strategies implemented by and among organisations for competitive and co-operative purposes. The traditional concepts of competition and co-operation between...