Muethel, Miriam; Hoegl, Martin; Parboteeah, K Praveen - In: Journal of International Business Studies 42 (2011) 2, pp. 183-201
Employees’ prosocial values have been shown to foster helping, cooperating, and volunteering behaviors, which in turn increase firm performance. However, despite the importance of prosocial values, there is a general neglect of this area in the international arena. As more trade occurs...