Although there have been several studies concerning the issue of advertising standardization, few authors have proposed an integrated model of the determinants of advertising standardization Even if the extent of control of Multinational Corporations (MNC) over their subsidiaries is often cited...

This study investigates an under-researched topic: the relationships between capabilities, resources, and international performance among entrepreneurial firms in an emerging economy. We combine the resource-based view of the firm and the capability-building perspective of rent creation to shed...

In spite of a notable interest surrounding the learning advantages of newness (LAN), centered on the emergent international entrepreneurship literature, we have only limited understanding of how young international new ventures (INVs) acquire learning advantages and avoid the liabilities of...

This paper offers a social network explanation for the purported relationship between internationalization and firm performance in the context of born-global small and medium enterprises (SMEs). We argue that home-based social networks play a mediating role in the relationship between inward and...