This research examines the emergence of and strategies behind two new broadcast networks, United Paramount and Warner Bros. It provides an analysis of media industry conduct in light of changes occurring in the business and regulatory atmosphere affecting the broadcast television industry. This...

In addition to technology's eroding boundary lines, deregulation also has the power to affect the structure of the communications industry. With the passage of the Telecommunications Act of 1996, cross-ownership between telephone and cable industries would be expected to happen often in the...

This article proposes a new approach to explaining network program selection behavior. It draws on literature in the area of finance to build a model of networks' program choice. The basis for the model is the traditional theory of portfolio selection. It will be argued that networks' management...

Today's newspaper industry is no longer explained by the umbrella model of competition proposed by Rosse in the 1970s. The market of today is more fluid with different and separate advertising and circulation behaviors. The concentric-circle, or ring, model proposed here preserves Rosse's three...

This study explores the programming relationship between vertically integrated station groups and their affiliated syndicators in the context of two frameworks associated with the advantages of vertical integration: the transaction cost and vertical foreclosure theories. The programming sources...

Convergence through mergers and acquisitions seems to provide the best opportunity for companies to accelerate the implementation of new technologies and at the same time capture a developed customer base. This article addresses the following research questions: (a) What is the pattern of...

This article explores a multichannel media competition theory. The proposed model applies the monopolistic competition industrial economics theory to analyze competition at the industry level, and simultaneously uses the oligopoly theory to study competition at the group level. Firms in the...

This article reviews the diversification patterns of the leading global media conglomerates and proposes an analytical framework for examining the factors that influence these strategic choices. Using a case study approach, we analyzed the top 7 global media conglomerates' product and...

This study applied a strategic management theory-strategic groups-to assess the strategic patterns of multichannel video programmers and the relation between group membership and performance. Seven strategic groups were identified using grouping variables such as size, vertical integration,...