Nesbit, Todd M.; King-Adzima, Kerry A. - In: Journal of Sports Economics 13 (2012) 5, pp. 494-514
Many explanations exist for the resurgence of the Major League Baseball (MLB) fan base following the 1994-1995 strike. The most prevalent explanations include the 1998 McGuire-Sosa homerun race and Cal Ripken Jr.’s consecutive games record. While such explanations certainly impacted fan...