Purpose – The purpose of this paper is to propose a new framework for exploring the key elements of strategy workshops and provide empirical evidence on how these can influence strategy making within a firm. Design/methodology/approach – The research is based on structuration theory and the...

Purpose – The purpose of this paper is to understand the process of strategy execution when strategy is changing. Design/methodology/approach – The paper presents studies of two companies – Unilever and Carillion – which appear to have found a solution to the generic problem – to...

Purpose – This paper aims to expose the underlying reasons behind the failure of the mission statement to have a significant impact on performance and to recommend ways forward. Design/methodology/approach – A comprehensive literature review is conducted and common themes and trends are...

Purpose – Most of today's conversations around crafting business strategy center on which strategic framework is most appropriate for a firm, its strategist, or CEO to use. This opinion piece seeks to argue that the focus on frameworks is inappropriate and distracts businesses from crafting...

Purpose – Macro‐environmental scanning is a first step in strategic planning, which is essential in an emerging industry such as liquid biofuels. The purpose of this paper is to identify the dimensions within which the governments of Brazil, the USA and Germany have constructed the...

Purpose – Research focussed on the scenario method has increasingly criticized the widely used intuitive logics (IL) approach to scenario development and introduced enhanced approaches, such as the backwards logic method (BLM) or the antifragile (AF) method, to overcome the restrictions...

Purpose – The purpose of this paper is to test the proposition that business strategy affects leadership functions, skills, traits, and styles, and to assess the implications of these effects for the practice of both leadership and strategic planning. Design/methodology/approach – This is an...

Purpose – Within the strategy as practice field several studies have recently paid attention to organizational arenas like meetings, workshops and away‐days. There has, however, been a tendency to focus on what happens “inside” separated organizational arenas. The aim of the paper is to...