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Journal of advertising
Journal of retailing
18
Journal of the Academy of Marketing Science
15
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of service research : JSR
14
International journal of service industry management : IJSIM
11
Journal of marketing
11
Journal of service management
10
Journal of Economic Psychology
9
Research Memoranda / Maastricht : METEOR, Maastricht Research School of Economics of Technology and Organization
9
Psychology & marketing
8
European journal of marketing : EJM
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of service research
6
Total quality management
6
European Journal of Marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
Journal of business research : JBR
5
Research Memorandum / Graduate School of Business and Economics (GSBE), School of Business and Economics
5
Research memorandum / METEOR
5
The journal of business & industrial marketing
5
Journal of Business Research
4
Journal of economic psychology : research in economic psychology and behavioral economics
4
Journal of retailing and consumer services
4
Journal of Management Studies
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of management studies : JMS
3
Journal of purchasing and supply management
3
Management information systems : mis quarterly
3
Marketing Letters
3
Advances in international marketing
2
European journal of marketing
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Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International Business Review
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International Journal of Operations & Production Management
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International business review : the official journal of the European International Business Academy
2
Journal of Consumer Research
2
Journal of Product Innovation Management
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Journal of Services Marketing
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Journal of consumer policy : consumer issues in law, economics and behavioural sciences
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Patterns in motion : how visual patterns in ads affect product evaluations
Farace, Stefania
;
Roggeveen, Anne
;
Ordenes, Francisco …
- In:
Journal of advertising
49
(
2020
)
1
,
pp. 3-17
Persistent link: https://www.econbiz.de/10012201574
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2
Seeing with the customer's eye : exploring the challenges and opportunities of ar advertising
Ruyter, Ko de
;
Heller, Jonas
;
Hilken, Tim
;
Chylinski, …
- In:
Journal of advertising
49
(
2020
)
2
,
pp. 109-124
Persistent link: https://www.econbiz.de/10012260440
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