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Journal of advertising
Journal of the Academy of Marketing Science
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Marketing theory
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Industrial marketing management : the international journal for industrial and high-tech firms
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AMS review : official publication of the Academy of Marketing Science
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Journal of business research : JBR
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European journal of marketing : EJM
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E-novation for competitive advantage in collaborative globalization : technologies for emerging e-business strategies
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International journal of advertising : the quarterly review of marketing communications
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International journal of quality and service sciences
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Service science, management and engineering : education for the 21st Century
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Am Puls wirtschaftlicher Entwicklung : Dienstleistungstrends
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Pop-up special section introduction: advertising and COVID-19 : examining the impacts of the pandemic on agencies, consumers, and brands
Bright, Laura F.
;
Schau, Hope Jensen
- In:
Journal of advertising
50
(
2021
)
3
,
pp. 217-220
Persistent link: https://www.econbiz.de/10012607889
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That's so instagrammable! : understanding how environments generate indirect advertising by cueing consumer-generated content
Campbell, Colin L.
;
Sands, Sean
;
Montecchi, Matteo
; …
- In:
Journal of advertising
51
(
2022
)
4
,
pp. 411-429
Persistent link: https://www.econbiz.de/10013362332
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