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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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To meet or meat? : homophones in advertising encourage judgments and behaviors in children
Ilicic, Jasmina
;
Baxter, Stacey M.
;
Kulczynski, Alicia
- In:
Journal of advertising : official publication of the …
47
(
2018
)
4
,
pp. 378-394
Persistent link: https://www.econbiz.de/10012004056
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