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Journal of advertising research
Journal of business research : JBR
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International journal of sport management and marketing : IJSMM
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Vorträge zur Hochschultagung 2009 der Agrar- und Ernährungswissenschaftlichen Fakultät der Christian-Albrechts-Universität zu Kiel
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OBSERVATIONS: Role-Relaxed Consumers: Empirical Evidence
Kahle, Lynn R.
- In:
Journal of advertising research
35
(
1995
)
3
,
pp. 59
Persistent link: https://www.econbiz.de/10006533204
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2
OBSERVATIONS: Role-Relaxed Consumers: A Trend of the Nineties
Kahle, Lynn R.
- In:
Journal of advertising research
35
(
1995
)
2
,
pp. 66
Persistent link: https://www.econbiz.de/10006534057
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