//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of advertising research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
SECTION 1 - SIX WAYS TO MAKE S...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
1
Language
All
Undetermined
1
Author
All
Reynolds, Thomas J.
1
Whitlark, David B.
1
Published in...
All
Journal of advertising research
Advances in business and management forecasting
18
Marketing research : a magazine of management and applications
4
International Journal of Forecasting
3
Journal of marketing research : JMR
3
European journal of operational research : EJOR
2
Journal of retailing
2
Marketing and research today : the journal of the European Society for Opinion and Marketing Research
2
The journal of business forecasting : methods & systems
2
Conjoint measurement : methods and applications
1
Decision sciences : DS
1
European Journal of Operational Research
1
Forecasting
1
International journal of forecasting
1
Retail control
1
more ...
less ...
Source
All
OLC EcoSci
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Applying Laddering Data to Communications Strategy and Advertising Practice
Reynolds, Thomas J.
;
Whitlark, David B.
- In:
Journal of advertising research
35
(
1995
)
4
,
pp. 9-18
Persistent link: https://www.econbiz.de/10006532646
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->