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Evaluating retail banking service quality and convenience with MCDA techniques : a case study at the bank branch level
Ferreira, Fernando Alberto Freitas; Santos, Sérgio P.; … - In: Journal of business economics and management 15 (2014) 1, pp. 1-21
Persistent link: https://www.econbiz.de/10010256864
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How to create indices for bank branch financial performance measurement using MCDA techniques : an illustrative example
Ferreira, Fernando Alberto Freitas; Santos, Sérgio P.; … - In: Journal of business economics and management 15 (2014) 4, pp. 708-728
Persistent link: https://www.econbiz.de/10010415885