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acquaintance marketing? In this research, three studies were conducted. First, 656 respondents were surveyed, and the results … in fostering connections for the future. Inappropriate WeChat voting behaviour does not facilitate promotional marketing … practical contributions to strategies for effective acquaintance marketing. …
Persistent link: https://www.econbiz.de/10012227902
Making transformative services such as healthcare accessible to low-income consumers is an ethical challenge of vital importance to marketers. However, most low-income consumers across the world are excluded from the market for such transformative services because of financial constraints...
Persistent link: https://www.econbiz.de/10012227907
Persistent link: https://www.econbiz.de/10012227912
In light of recent doctrinal changes, we examine the confused state of U.S. insider trading law, identifying gaps that permit certain market participants to trade on the basis of material nonpublic information, and contrast U.S. insider trading doctrine with the European approach. We then...
Persistent link: https://www.econbiz.de/10012436132
data collection threatens the healthy development of marketing and e-commerce. This research seeks to address such cynicism … and marketing practices. The model also introduces a novel concept, the informed attitude, which must be present for … be provided unwillingly and to remain valid: this has significant ethical, information management and marketing …
Persistent link: https://www.econbiz.de/10014321435
The growing interest in sustainable development in all sectors of the economy has fostered a noteworthy shift toward responsible management education (RME). This emerging view underscores that business schools provide students with more than just managerial knowledge as they also develop...
Persistent link: https://www.econbiz.de/10012817955
While a corporate ethics program is expected to reduce employees’ unethical behavior, understanding the effects of the ethics program elements on reducing the unethical behavior is a crucial issue. This study aims to explore how a corporate ethics program with multiple control elements,...
Persistent link: https://www.econbiz.de/10012817956
This study examines why individuals who are deeply embedded in the organization may engage in unethical pro-organizational behavior (UPB). Drawing from social identity theory and self-affirmation theory, we propose that deeply embedded employees may engage in UPB as a way of promoting or...
Persistent link: https://www.econbiz.de/10012817960
Prior research has demonstrated a strong relationship between team performance and team members’ team efficacy beliefs and perceptions of social integration. Performing well increases the feelings of collective ability that comprise team efficacy and the feelings of psychological connectedness...
Persistent link: https://www.econbiz.de/10012817961
Airline pilots are attributed ultimate responsibility and final authority over their aircraft to ensure the safety and well-being of all its occupants. Yet, with the advent of automation technologies, a dissonance has emerged in that pilots have lost their actual decision-making authority as...
Persistent link: https://www.econbiz.de/10012817962