Narrow search
Showing 1 - 4 of 4
Cover Image
Special section: Global research partnering by the Korean Academy of Marketing Science and Society for Marketing Advances
Ko, Eunju (contributor) - In: Journal of business research : JBR 65 (2012) 11, pp. 1523-1617
Persistent link: https://www.econbiz.de/10009681946
Cover Image
SNS marketing activities as a sustainable competitive advantage and traditional market equity
Wang, Huanzhang; Ko, Eunju; Woodside, Arch G.; Yu, Jihye - In: Journal of business research : JBR 130 (2021), pp. 378-383
Persistent link: https://www.econbiz.de/10012544836
Cover Image
Bridging Asia and the world : searching for academic excellence and best practice in marketing and management
Ko, Eunju - In: Journal of business research : JBR 124 (2021), pp. 813-817
Persistent link: https://www.econbiz.de/10012494024