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Perceived ethical leadership affects customer purchasing intentions beyond ethical marketing in advertising due to moral identity self-congruence concerns
Quaquebeke, Niels van; Becker, Jan U.; Goretzki, Niko; … - In: Journal of business ethics : JOBE 156 (2019) 2, pp. 357-376
Persistent link: https://www.econbiz.de/10012017531
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Neuromarketing : ethical implications of its use and potential misuse
Stanton, Steven J.; Sinnott-Armstrong, Walter; Huettel, … - In: Journal of business ethics : JOBE 144 (2017) 4, pp. 799-811
Persistent link: https://www.econbiz.de/10011757590
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Online music consumption in today's technological context : putting the influence of ethics in perspective
Weijters, Bert; Goedertier, Frank; Verstreken, Sofie - In: Journal of business ethics : JOBE 124 (2014) 4, pp. 537-550
Persistent link: https://www.econbiz.de/10010431314
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Organizational leadership, ethics and the challenges of marketing fair and ethical trade
Low, Will; Davenport, Eileen - In: Journal of business ethics : JOBE 86 (2009), pp. 97-108
Persistent link: https://www.econbiz.de/10003864625
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Who shall lead us? : how cultural values and ethical ideologies guide young marketers’ evaluations of the transformational manager-leader
Smith, Brent - In: Journal of business ethics : JOBE 100 (2011) 4, pp. 633-645
Persistent link: https://www.econbiz.de/10009243205