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~isPartOf:"Journal of business research : JBR"
~isPartOf:"NBER working paper series"
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Journal of business research : JBR
NBER working paper series
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The internet of everything : smart things and their impact on business models
Langley, David J.
;
Doorn, Jenny van
;
Ng, Irene
; …
- In:
Journal of business research : JBR
122
(
2021
),
pp. 853-863
Persistent link: https://www.econbiz.de/10012420637
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Does sustainability sell? : the impact of sustainability claims on the success of national brands' new product introductions
Doorn, Jenny van
;
Risselada, Hans
;
Verhoef, Peter C.
- In:
Journal of business research : JBR
137
(
2021
),
pp. 182-193
Persistent link: https://www.econbiz.de/10012665699
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