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Distributed marketing networks : the fourth industrial revolution
Achrol, Ravi S.; Kotler, Philip - In: Journal of business research : JBR 150 (2022), pp. 515-527
Persistent link: https://www.econbiz.de/10013365751
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Evolutionary knowledge games in social networks
Ozkan-Canbolat, Ela; Beraha, Aydin - In: Journal of business research : JBR 69 (2016) 5, pp. 1807-1811
Persistent link: https://www.econbiz.de/10011451022
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A configurational approach to network topology design for product innovation
Ozkan-Canbolat, Ela; Beraha, Aydin - In: Journal of business research : JBR 69 (2016) 11, pp. 5216-5221
Persistent link: https://www.econbiz.de/10011589677